• Aída Dinorah García Álvarez Universidad Juárez Autónoma de Tabasco
  • Rosario del Carmen Suarez Jiménez Universidad Juárez Autónoma de Tabasco
  • Salvador Neme Calacich Universidad Juárez Autónoma de Tabasco
Keywords: Tourism, Experience, Economy


This research is the result of a review and analysis of the growth of Experience Tourism, activities in natural environments in the State of Tabasco.

In 2021, the differentiated consumer market is the benchmark of the new Tourism.

The problem of COVID-19, as a global health crisis, has marked the intention to value life, time, spaces for reflection and new experiences that favor well-being.

Currently we observe a repeated interest in sports activities and health care in the physical and mental aspect.

The organization of adventure trips and experiences in natural environments is increasingly attractive, and demanded in periods of weekends or holiday periods.

The objective of this contribution is divided into three important phases for its understanding: Search for geographic and statistical information of the places of greatest presence for this type of activities. The relevance of the areas known for their natural beauty.

The second stage is the participation of the communities, the municipal government and the proposal to promote tourism during the period of 2019-2021. Third and last stage evidenced by the numerical record of sporting events, adventure trips, and experience, which have been very successful and have served as support to reactivate the economy of the municipalities that make up the State of Tabasco Mexico.


Arduina S.A (2018). Aventura y Ecoturismo en Tabasco, Destinos México. URL:

Toledo Vallacís M. (2021). Estrategias post-COVID 19 para reactivar el Turismo local en el Ecuador: Caso provincia de Tungurahua. Green World Journal, 04 (01), 1-12.

Priscila Guerra Luzuriaga (2020). Reactivación vs turistificación: los retos de las ciudades frente al turismo post pandemia. INNOVA Research Journal, 5 (3.2), 134-150.

E.F.E. (21 de Octubre de 2021).Tokio 2020 pone a prueba sus medidas de seguridad y de prevención del covid para los Juegos Olímpicos. Prensa Libre. URL: medidas-de-seguridad-y-de-prevencion-del-covid-para-los-juegos-olimpicos/

A. (19 de Julio de 2021). Turismo en México: potencial turístico en crecimiento. Plural Mx. URL:

INEGI (2021, Marzo). Indicadores de la Actividad Turística.

INEGI (2021, primer trimestre). Indicadores de la Actividad Turística. URL trimestre-de-2021

Millán-García, C. H., Icaza Castro, G. G., & Del Valle Pérez, M. (2021). Perspectivas laborales en el turismo en México post-Covid 19. Ciencia y Sociedad, 46 (2), 85-106.

Korstanje, M. E. (2020) El COVID-19 y el turismo rural: una perspectiva antropológica. Dimensiones Turísticas [Número especial: Turismo y COVID-19], 4, 179-196.

Pérez, S. (2010). El valor estratégico del turismo rural como alternativa sostenible de desarrollo territorial rural. Agronomía Colombiana, 28 (3).

COPLADET. (2019). Programa sectorial de desarrollo turístico 2019-2024. Gobierno de Tabasco.
How to Cite
García Álvarez, A. D., Suarez Jiménez, R. del C., & Neme Calacich, S. (2022, January 1). ACTIVITIES IN NATURAL ENVIRONMENTS. THE NEW TOURISM OF EXPERIENCES AND ITS PERSPECTIVES OF ECONOMIC GROWTH. Journal of Tourism and Heritage Research, 5(1), 29-39. Retrieved from