Journal of Tourism and Heritage Research

Enhancing cultural heritage: a proposal for inclusive tourism in Madrid

2024-07-01T22:24:19+02:00

In light of the diagnosis conducted within the cultural landscape of the Community of Madrid and based on the results obtained assessing the degree of cultural accessibility for certain social exclusion risk groups, the main objective of this article is to present the methodology and tools used in designing a themed route focused on the American heritage in Madrid. For this route, aimed at adults with intellectual disabilities, collaboration with various specialized agents in pedagogy and social work is both necessary and mandatory. This not only allows for the improvement and adaptation of content tailored to a specific audience but also facilitates the creation of a network that fosters the involvement and contribution of different areas.

Therefore, an understanding of the cultural policies defined by public administrations within their Inclusive Tourism strategic plans and the various projects initiated by museum institutions and cultural entities for such audiences serve as a starting point in the conceptualization and creation of this themed route. However, we aim to go further, as this route’s subsequent implementation will be part of the activities proposed in an R&D project where the authors are involved, offering the possibility of even digitizing its contents for use by the Day Centers that accommodate these groups.

Agua azul, agua blanca y hierve el agua, sustainable rural tourism in México

2024-07-01T22:24:20+02:00

Rural tourism is related to sustainability due to rural areas that imply respect and care for nature and the environment, in addition to attracting visitors and obtaining income for communities, generating jobs for the development of localities or places where tourists carry out recreational activities linked to the environment for knowledge, conservation and dissemination of the natural and cultural heritage of the area. The objective of this work was to analyze the sustainable development of the areas of Agua Blanca in Tabasco, Agua Azul in Chiapas, and Hierve el Agua in Oaxaca. A qualitative descriptive methodology with an exploratory scope was used. As a result, it was obtained that the places analyzed, although they represent important sustainable areas for local and national tourism development, require greater dissemination, advertising, and technology.

Tourism in the Ecuadorian economy: The work situation from the vision of breastfeeding

2024-07-01T22:24:20+02:00

This reflection article frames the gaps that avoid women from advancing in their personal role as mothers, as well as their work role in the tourism sector in Ecuador. Against all odds, this type of woman is leaving and stopping discrimination, stereotypes, lack of public policy, violence, etc. In the statistical figures you can see the consequences that being a mother and a worker is very hard, the tendency is not to have children. A State is due to its population, its territory and its power; Ecuador without a population would have other consequences, one would be the lack of female intensity in the tourism workforce. The objective is to raise awareness to transform the social fabric, gender inequality is at all levels. The methodology is based on bibliographic information, with a positivist approach. The identification of the variables was obtained through conclusive descriptive research, using quantitative and qualitative research tools. The results indicate that with the existence of women's comparative advantages, it is determined that the presence of women in the workforce has a positive impact on productivity, all considerations must be taken so that women can surf the sea of existing obstacles and not surrender. The collection of data from approximately 23 bibliographical references serves to make various assessments and even make a comparison with the case of the United Kingdom, since in order to grow it is advisable to imitate the best.

Heritage and memories as a differentiating factor of community tourism: Maceira project – Village Ambassadors

2024-07-01T22:24:20+02:00

The "Maceira - Embaixadores D'Aldeia" (Maceira - Village Ambassadors) project aims to combat the exodus and depopulation of the interior, promoting active ageing of the senior population, intergenerationalism and collective participation of the village population, preserving its cultural, heritage and tourist identity, while at the same time developing solid strategies to promote tourism and repopulation. This work is based on the collection of evidence, namely measurement, quantification and evaluation, relating to the development of the activities implemented throughout the project's development period: (i)Community Guides Training Programme; (ii)Storytellers - Vivências D'Aldeia; (iii)Definition of the Material and Intangible Heritage Routes; (iv)Live Theatre - We Are the Village). Reviving and fuelling the memories of those who visit Maceira is a way of captivating the public. Chronological and typological recreations and interpretive tools allow participants to develop their imagination. Community activities were therefore developed with the aim of reconciling the concepts of history, heritage, landscape, environment and culture; the participation and integration of the people of the village in collaborative and community activities; the acquisition of digital skills and the use of information and communication technologies; the acquisition of community tourist guide skills and knowledge of the territory; the involvement of all the members of the families provided for in the project.

The methodology adopted was a quantitative and qualitative approach, using two types of data collection sources: questionnaires and interviews, used according to the type of data to be collected.

The cultural heritage of the Enaire Foundation: a proposal for the enhancement of its value for tourist use

2024-07-01T22:24:20+02:00

Tourism is identified as a strategic sector for economic and social development. The novelty of this work lies in its treatment from the point of view of law and its design not as an end, but as an instrument to eradicate any area of discrimination and in the advancement and achievement of equality.

Non-discrimination and equality of women as a human right is enshrined in international and national texts. Based on this formal legality, many equality policies and positive actions have been developed by public authorities with the aim of guaranteeing effective and real equality, and tourism is designed as an instrument in itself to achieve effective equality between women and men in football.

The development of tourist packages associated with women's football sporting events is capable of interacting in geometric progression in many aspects, such as the economic progress of clubs that will see their income improve due to greater stadium occupancy, an increase in tourists and overnight stays with an economic impact on other businesses (hotels, leisure, restaurants, shops in general, etc...), visibility of women's football, the conquest of rights and values in favour of a sport that is reaching higher and higher levels of popularity every day. All this using the multidisciplinary concept and aspect of "tourism".

Local cultural identity as a tourism development agent

2024-07-01T22:24:20+02:00

When it comes to developing and planning a destination, the symbiosis between culture and tourism is inevitably one of the strategies to be taken into account, both for the contribution of territorial innovation that tourist experiences bring, and for the authenticity offered by cultural heritage.

In this sense, the present work identifies and classifies, based on a qualitative analysis of the applied interviews, the cultural resources with greater expression and potential to promote the city of Tomar in an international visitation perspective.

This study will start from an exploratory research based on a systematic literature review, addressing both the main historical landmarks that contributed to the construction of the city's cultural identity, and the strategies of valorisation in the tourism plan, which will be validated with in situ visits.

It is understood that the different uses of culture as a factor of tourism development are based on the construction of the identity of a place, being the object of study the city of Tomar.

The different local agents are, therefore, responsible for the preservation of this local cultural identity, being cultural manifestations a way of promoting tourism activities, insofar as they must aim at safeguarding and preserving the knowledge that generates cultural identity.

This study will help to understand how the local culture of the city of Tomar, based on its own local identity, can influence, and allow the development of tourism activity