Tourism as a strategic axis for the agendas of sustainable development and integrated management of the landscape, giz
Abstract
One of the strategic axes that GIZ has to achieve sustainable development is tourism, which, in conjunction with the objectives of the agency (training, generation of social networks and government-society link) in the Sierra Norte de Puebla, Mexico, they are aimed to respond areas of opportunity where tourism products of high quality and low environmental impact can be created. Therefore, the objective of these products is to generate an alternative income for the inhabitants and an economic benefit in the region. The creation of tourism products compatible with the environment contributes to local development through the sustainable use of its resources and with the encouragement of productive, social and institutional transformation processes. Therefore, prioritizing the use of resources through the Multicriteria Assessment Methodology of Tourism Resources (MEMRT) as a basic approach, allowed the design of strategies that contribute to local development. The results of the application of the MEMRT promote collaboration with the Integrated Landscape Management (IPM) project in which the key actors of different sectors, with influence on sustainable management and tourism management, implement jointly and coordinatedly measures for IPM in the study area. For this reason, the generation of any type of social and collective induction actions for the promotion of tourism, from the perspective of sustainable development, should consider the environment as an element of importance comparable to that given to tourism products.
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